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Easy Access, Easy Changing: Yankers Debuts Smart New Way To Dress Children
Yankers® is a brand new clothing concept for easy diaper changing created by children’s clothing designer Rosalee Rester debuting their newest collection this Fall 2013. After enduring countless diaper changes involving multiple snaps, noisy Velcro, irritating zippers, and binding elastic waistbands, she set out to create a comfortable, simple alternative forbabies and children. Proudly made in the USA of natural and breathable fabrics, Yankers® is a one-piece outfit with an innovative design. Available in sizes 0 to 3 months up to 3T, Yankers® retail for $34 to $52 at www.yankersbaby.com.
How does it work? View the 1-minute instructional video atwww.vimeo.com/channels/yankers to see a demonstration of Yankers® in action. To remove the bottom of the outfit, simply yank down on the panel in the back, guiding the baby’s knees out. To put it back on, guide baby’s feet back into pant legs and yank up on the panel. The top stays put the entire time to keepbaby warm during the change.
A mother and the designer behind the popular rock-inspired clothing line Baby Wit, Rosalee spent 5 years researching and developing this revolutionary outfit. After 8 pattern revisions and testing, she perfected the Yankers® design. The Fall ’13 debut collection features Yankers® in green, red, and black with optional ruffle and pocket details. In addition to the solid colors, Yankers® with Buddha, Heart Bolt, Star Bolt, and an adorable “Baby Nerd” tie and pocket protector design are also available. Interested in a unique color? Special hand-dyed custom-colored Yankers® are an option.
To learn more, visit www.yankersbaby.com.